You may already be familiar with the benefits of a new restoration website. Yet, whether you are a web design professional or a restoration services company owner, searching for ground-breaking websites in this industry often yields few results. Although this restoration sector is not particularly known for being at the precipice of innovative or dynamic web presence, it doesn't hurt to take a peek at what competitors are doing.
If you are in the market for a website redesign, you may be looking for ideas of what is working well. We've compiled some great examples of the best restoration company websites across the web.
Choosing The Best Restoration Company Websites
If you've landed here, you are probably aware that one of Restoration Digital Marketing's areas of expertise is web design. To choose the best restoration company websites, we took several factors into consideration. These include UX/UI design, conversion rate optimization, search engine optimization, response time, images, formatting, and clarity of the site. With these facets in mind, we were able to narrow the list down to 10 websites that are making waves in the realm of property restoration.
Here are the top restoration company websites. Some of these were designed by RDM, while some are great examples from other web design companies:
- A&J Property Restoration
- Core One Restoration
- SOS Rescue Restoration
- Emergency Response Services, Inc.
- Rare Restoration
- First Response Disaster Team
- 75 & Sunny
- Team K Services
- Water Out Fort Wayne
- H20 Disaster Services
We've also included a few tips for how to optimize your current website:
The Top Restoration Websites in the Industry
Without further ado, we present the top restoration websites to inspire your next redesign.
A&J Property Restoration
Core One Restoration
SOS Rescue Restoration
Emergency Response Services, Inc.
First Response Disaster Team
75 & Sunny
Team K Services
Water Out Fort Wayne
H20 Disaster Services
What the Best Restoration Websites Have in Common
Now that you've perused the best restoration websites, let's discuss a few things they all have in common.
- Large, clear images: from before and after photos to pictures of satisfied customers, equipment, and damage examples, pictures help break up the text and assist visitors in conjuring an accurate description of what to expect.
- Purposeful headings: headlines grab a reader's attention. Be sure to utilize these in a manner that draws in your customers without making them all about your company. Include keywords that a typical client might search. Seeing these will help them determine more quickly that your business is equipped to handle their needs.
- Trust elements: building trust is huge, especially when it comes to working on someone's property. Local associations, industry certifications, and reviews are all key to establishing legitimacy.
Building Trust With Your Restoration Company Website
Even the best designed website will not convert if it lacks one critical value: TRUST! When considering your website content and layout, you can build trust in a number of ways:
- Include real job photos of before and after shots
- Feature your team, company, and equipment
- Place reviews in a prominent location
- Add awards, certifications, and associations to which you are a member.
- Incorporate a map with your location, your address, and any areas you serve.
- Make clear calls to action with your phone number on each page.
4 Quick Tips to Take Your Restoration Website Design to the Next Level
Restoration websites are our bread and butter, and we've collected quite a few guidelines along the way. Use these tips to help build connections with your customer. Let them know the benefits of partnering with your company.
1. Focus on the client, not the company.
Your website should reflect thought and consideration of your audience. If someone lands on your site, they are likely either a residential or commercial property owner in the midst of a disaster. While we don't want to deter anyone that is currently outside those parameters, we do want to appeal to those who are in immediate need of your services.
2. Show off your work.
This may seem like a no-brainer, but you would be surprised at how many restoration websites out there have either no pictures at all, or have pictures that don't resonate with their clients. If you want a potential customer to have faith in your work, showcase it throughout the site with before and after pictures.
3. Consider the user experience.
Just because you have managed to connect emotionally with your customer, doesn't mean the work is done. Come at your website as a client would. Is it easy to navigate? Does it read clearly? Are there elements that are intrusive to completing key steps in the conversion process? All of these components are essential to assess if you want a successful site.
4. Link Your Resources
Blog posts are a perfect way to make more complex topics more palatable for your clients. To maximize the exposure of your resources and demonstrate your ability to act as a helpful informational outlet to your audience, include a blurb on your service pages that links to relevant blog posts. An example would be linking a post about how to prevent water damage from your main water restoration page. Not only will your website visitors stick around a bit longer, this tactic also helps Google understand how different areas of your website are related.
Frequently Asked Questions About Restoration Web Designs
Use this guide to find the answers to your most burning questions about restoration company web designs.
What is SEO and why is it important for the best restoration websites?
The best web design companies are familiar with search engine optimization and incorporate its into the design process. SEO best practices ensure that Google can find, understand, and rank your website in search results. Creedence to SEO is just as important as your design, and without it, your attractive website won't be found online easily.
How do restoration companies get new clients?
The power of word of mouth and referrals goes a long way. However, if you truly want your business to flourish, brand marketing, lead generation, social media, email marketing, and other outlets are equally as helpful. Restoration Digital Marketing offers a variety of solutions to best fit your needs.
What are the key parts of the best restoration websites?
There are three major components to prioritize: SEO, UX, and trust. When partnering with a reliable web design company, each of these elements will be incorporated throughout the overall design.
Looking for an Effective Restoration Website? RDM Has You Covered
A website is a major investment in the future of your business. As such, you shouldn't leave its design up to chance. With the right know-how and designer on your team, your website has the potential to generate plenty of leads. Give us a call to see how we can overhaul your site into one of the best restoration websites across the web.